LEGAL ISSUES IN THE AGENCY-CLIENT RELATIONSHIP

Why your first Client work should be writing a contract.

When you land that big account or project, the last thing you want to think about are the legal issues that might arise. But it’s one of the first things you need to consider to ensure that your relationship remains strong, and your Agency protected.

A solid Agency Services contract helps you define important things like compensation, ownership of the work, competitive restrictions, and liability. Most importantly, it helps you prevent surprises and conflicts down the road. Many Agencies find the process of contracting so uncomfortable they avoid it altogether, “borrow” a form they find online, or simply sign whatever contract the Client provides.

Here, we show why you should address this issue head on, and how to handle the contracting process with minimal stress.

We cover:

  • Compensation & Payment Terms
  • Intellectual Property Rights of Completed Work
  • Competitive Restrictions
  • Client Responsibilities & Approvals
  • Insurance Requirements
  • Boilerplate language.

Sample Tools:

  • Sample Agency-Client Service Agreement
  • Agency-Client Services Agreement Checklist
  • Sample Intellectual Property Rights Assignment
  • Sample “Terms & Conditions” Clauses
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